Do you want to know where to act first to win qualified traffic, on Google and in AI answer engines? My SEO and GEO services cover audit, strategy, ongoing support and training. Each engagement starts from your data and ends with recommendations ranked by impact.
What is an SEO service?
An SEO service is an engagement entrusted to a consultant or an agency. Its goal: improve a website’s visibility in the organic results of search engines. It starts with a diagnosis, sets priorities, then supports their implementation and measures their effects.
Google itself describes the useful services of an SEO in its page “Do you need an SEO?”, updated on June 5, 2026. It lists a review of site content or structure, technical advice, content development, keyword research and SEO training. “Optimizing for generative AI” is now part of the list. This is the scope covered by the services below.
Who are these SEO services for?
- Marketing directors and CMOs who must choose between SEO, SEA and content on a limited budget.
- Managers of small and mid-sized companies who want a clear diagnosis, without jargon, before investing.
- Acquisition managers who need an outside view or extra support on a specific project.
- In-house teams who want to build their SEO and GEO skills.
The SEO and GEO services offered
SEO and GEO audit
A complete diagnosis of your visibility, on Google and in AI answers.
- Technical: crawling, indexing, performance
- Content: intents covered, cannibalisation, high-potential pages
- Authority: link profile and brand mentions
- Visibility in AI answer engines
- Deliverable: action plan prioritised by impact and effort
The method is detailed in our SEO audit guide.
Strategy and roadmap
Turn the diagnosis into a realistic action plan, suited to your resources.
- Keyword and intent research
- Site architecture and internal linking
- Content plan by topic
- SEO and SEA trade-offs, brand queries
Monthly support
Ongoing management, with your teams or your providers.
- Project follow-up and acceptance testing of releases
- Monthly decision-oriented reporting
- Monitoring of changes at Google and in AI engines
- Regular review with the marketing team
Team training
Make your teams autonomous on the actions that matter.
- SEO and GEO for marketing teams
- Writing citable content
- Reading Search Console and tracking tools
Specific engagements
Targeted work on a precise issue.
How does an SEO engagement work?
- Scoping call: your goals, your context, your resources. No commitment.
- Quote: scope, deliverables, schedule.
- Diagnosis: audit and competitor analysis.
- Roadmap: actions ranked by impact and effort.
- Implementation and follow-up: support, reporting, adjustments.
For an audit, restricted access to your Search Console is enough. You keep control of your tools and data from start to finish.
How much does an SEO service cost?
Each engagement is priced on quote, after a first exchange. There is no official price list. The ranges found online come mostly from agency pages, with no published method. In practice, the price of an SEO service depends on four variables.
| What changes the quote | Why |
|---|---|
| The scope | A one-off audit and monthly support do not take the same time |
| The size and complexity of the site | A few dozen pages or several thousand, a standard CMS or a JavaScript application |
| The competition | The more contested your target queries, the longer the content and authority work |
| Your internal resources | What your team does itself (development, writing) reduces the outsourced share |
Each quote details the planned days and the deliverables, so you can compare offers on the same scope.
Beware of promises
No one can guarantee a first position on Google or a citation in an AI answer. Google states it in its page on hiring an SEO. Its spam policies (August 28, 2026) also point out that a site can be demoted for abusive techniques. A good provider commits to a method, deliverables and tracked indicators.
SEO and GEO: why handle both together?
AI Overviews and AI Mode have been rolled out in France since July 22, 2026, as reported by Blog du Modérateur (in French). Google states that SEO best practices remain relevant for these features, with no additional requirement. GEO therefore extends SEO: making your content citable and working on your brand presence outside your site.
Measurement has improved too. Since August 31, 2026, Search Console shows impressions in generative AI features by page, country and device. Clicks are not included. Reporting can therefore track both channels, with their limits.
How to choose your SEO provider?
The guide from France Num (in French), updated on March 10, 2026, first recommends clarifying your goals. Then check experience, versatility, method and transparency of deliverables. Ask precise questions about the expected results and how they will be measured.
Why choose Elev8 Lab?
- Experience on both sides: eight years in digital marketing, agency side and client side, specialised in SEO and GEO.
- Measured results: each engagement starts from a quantified baseline. It is judged on organic traffic and conversions, not on a few isolated positions.
- An SEO and SEA view: organic search and paid campaigns planned together. You do not pay for clicks that SEO can win.
- A public method: what I recommend is documented on this site. Everything relies on official documentation, such as Google’s page on helpful, reliable content.
My background is detailed on the About page.
Frequently asked questions
How much does an SEO service cost?
It depends on the scope, the size of the site, the competition and what your team does in-house. A one-off audit and monthly support do not cost the same. Each engagement gets a detailed quote, in days and deliverables, after a first exchange.
How long before results show?
Technical fixes can have quick effects. Gains from content and authority build over several months. A realistic schedule is set in the roadmap.
Should I start with an audit?
In most cases, yes: the audit avoids investing in the wrong projects. If a recent audit already exists, the engagement can start from its conclusions to build the roadmap directly.
Can you work with my agency or my in-house team?
Yes. The goal is to strengthen what exists: scoping, acceptance testing, trade-offs, training. I adapt to your tools and your organisation.
Does GEO replace SEO?
No. Google states that SEO best practices remain relevant for its AI features. GEO extends SEO: making your content citable and working on your brand presence. An SEO engagement can include this from the audit, with no guarantee of position or citation.
Sources
- Google Search Central, Do you need an SEO?, updated on June 5, 2026. Accessed on September 26, 2026.
- Google Search Central, Spam policies for Google web search, updated on August 28, 2026. Accessed on September 24, 2026.
- Blog du Modérateur, Google déploie AI Overviews et AI Mode en France (in French), published on July 22, 2026. Accessed on September 24, 2026.
- Google Search Central, AI features and your website, updated on December 10, 2025. Accessed on September 24, 2026.
- Google Search Central Blog, Introducing Search Generative AI performance reports in Search Console, June 3, 2026, generally available since August 31, 2026. Accessed on September 24, 2026.
- France Num, Trouvez le consultant ou l’agence en référencement naturel (SEO) idéal pour votre projet (in French), updated on March 10, 2026. Accessed on September 24, 2026.
- Google Search Central, Creating helpful, reliable, people-first content, updated on December 10, 2025. Accessed on September 24, 2026.